Leveling up photography
Winston’s of York is an independent menswear brand based in York. The lockdowns during 2020 forced them to become a digital-first business, transferring sales from their shop onto their website.
Prior to our work, there was little consistency with the photography on the website since this wasn’t a priority for the business at the time. We were asked to change this.
Over the past 2 years, milnerCreative have worked with Winston’s on various styles of photography – this includes flatlay photography, model photography against a white background, and lifestyle photography on location.
Client
Winston’s of York
Service
Product photography
The brief
milnerCreaitve were tasked with bringing consistency to the Winston’s website through photography.
They needed a range of photos from flat lay product shots with plain white backgrounds to model and lifestyle shots for each product listing.
Importantly, all of the photography had to be consistently sized so they could be used on the Winston’s website.
The work
Over several photoshoots, we were able to create high-quality images that followed a consistent feel on their website.
Each shot has been taken specifically with the website in mind so that they are all delivered in the correct size and optimised and compressed.
It was important for us and the client that these photos were supplied correctly to reduce the time and effort required from the client.
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